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Alternative Radio for May 28, 2007
1:02 PM - 2:00 PM
[Program Website]
Today's Highlight: George Lakoff: "Framing the Debate"
Behind every catchy right-wing slogan, there are a set of facts that tell a different story. Bush's "No Child Left Behind Act" has never been fully funded. The "Clear Skies Act" weakens mercury pollution control, poisoning our air. The "Healthy Forests Initiative" allows the lumber industry to plunder our forests.. And "The War on Terror," has failed to connect Iraq to 9/11. But research shows that most Americans do not cast their votes based on facts alone. Republicans have had great success in framing the debate. They know that values, identity and language matter. How can progressives use language more effectively to express their ideas? How can they re-frame the debate?
George Lakoff
George Lakoff is a Professor of Cognitive Science and Linguistics at the University of California at Berkeley. He is a founding senior fellow at the Rockridge Institute where he applies cognitive linguistics to the study of politics, especially the framing of public political debate. He is the author of "Moral Politics: How Liberals and Conservatives Think" and "Don't Think of An Elephant: Know Your Values and Frame the Debate."
Alternative Radio is a weekly one-hour public affairs program offered free to all public radio stations in the U.S., Canada, Europe, South Africa, Australia, and on short-wave on Radio for Peace International.
Established in 1986, AR is dedicated to the founding principles of public broadcasting, which urge that programming serve as "a forum for controversy and debate," be diverse and "provide a voice for groups that may otherwise be unheard." The project is entirely independent, sustained solely by individuals who buy transcripts and tapes of programs.
Its "headquarters" is situated to correspond with its position in the mainstream mass media: down an alley, behind a house, on top of a garage in Boulder, Colorado. From this rarefied location, AR's programs manage to reach over 125 radio stations and millions of listeners. AR is part of the non-profit Institute for Social and Cultural Change.
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